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Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Monday

Toppling cereal box dominoes to solve hunger? That’s grea-a-at!

 What does a domino lineup of nearly 13,000 cereal boxes have to do with fighting hunger and smashing a Guinness World Record?


Move for Hunger, a non-profit philanthropic based in New Jersey, received truckloads of boxed dry cereal, donated by Kellogg’s and Kroger. The collection included a variety of Kellogg’s cereals. Hellman’s and the Lineage Foundation for Good added sponsorship assistance. 

Plus, the United Dairy Industry of Michigan offered to kick in a gallon of milk for every cereal box donated for the project.


The cereal boxes were assembled in a domino-like lineup in the Henry Ford Detroit Pistons Performance Center. Kellogg’s Tony the Tiger toppled the first box, and the rest simply followed in progression.  

 Video footage of the event was posted on the Move For Hunger Facebook page.

 As it turned out, the record-breaking lineup included 12,952 cereal boxes, smashing the previous record of 6,391 and providing close to half a million meals to folks in need via food banks in local Michigan communities.

 

 

 

 

 

 


We think that’s grea-a-a-at!


 
Image/s: Screenshots from promo materials – fair use.

 

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Saturday

Mushy Men



Oh, my. What a couple of roly-poly guys. Or maybe they’re women? Who can be sure? 



These two remind me of the Michelin Man 

Product photo - fair use
or maybe the Stay Puft Marshmallow Man in the Ghostbusters movie.

Product photo - fair use


Do you think they are merry or menacing? 



Image/s:
Vintage photo – public domain
Series logo – adapted by this user from public domain artwork

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Monday

Merry Christmas in July Day!



No wonder our mailbox is bulging with promotional paperwork! The recycle bin is overflowing with colorful catalogs.

Summer may be in full swing, but today is Merry Christmas in July Day.

That means crafters are busily creating holiday handiwork. Gift shoppers are browsing in earnest. And direct mail marketers are frantically printing their fancy flyers.

Hold the phone!

Why are we thinking about Christmas in July?

It’s July 25th. Christmas comes in five short months, whether we’re ready or not. Boom! Santa will be slipping down that chimney before you can say, “Fill the sleigh, buddy.”

Shoppers, start your engines. You have 152 days until Christmas. Ho-ho-ho, and off you go!

Raise your hand, if you're already feeling the holiday spirit... or not.

Images:
Adapted by this user
from public domain image

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Saturday

Antiquing makes me feel older than I am




Plenty of people love to pick through antique shops. Some may be hunting for deals and steals, but a lot seem to enjoy the nostalgia of examining cultural relics and pieces of history. Maybe that’s what antiquing is all about.

What is an antique, after all?

How old does a treasure or trinket have to be for collectors to call it an antique?

When it comes to automobiles, we tend to use the term for anything 25 years or older. But for vintage furniture, dishes, and other household goods, the standard may be 50 years or even 100. Period pieces date back to specific eras. OK, I get that. But how about more recent finds?

What about the quilted laptop case I spotted on my last jaunt? There it was, propped on a rickety rattan shelf, right next to a Civil War uniform and an Elvis nightlight.

How could a computer case qualify as an antique? Are laptops already considered to be obsolete and merely collectibles, much like veiled bonnets, scratched skillets, cracked cameos, vintage postcards, and tired toys?

Here’s the most curious part of antiquing – at least for me.

Poring through the past in an antique shop recently, I discovered tons of items that harkened back to my own childhood. From cartoon character and superhero lunchboxes to oldies vinyl records, and from cartoon-embossed jelly jar glasses to sports memorabilia, every booth took me back – way back.

I left the dusty old store feeling a little dustier and older than I’d been when I stepped inside. And I found myself wishing I had warehoused some of my own childhood keepsakes, so I could sell them to antique buffs today.

Hey, if I’ve gotta be old, I might as well make the most of it!

Images:
Adapted from public domain artwork

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